British Airways has launched a Flash Sale that allows Executive Club members to buy Avios with a 40% bonus through September 20, 2023.
Executive Club has capped the number of Avios that one can purchase any calendar year before any bonuses at 100,000, and the limit is raised during this sale to 200,000 (max 280K with the bonus).
You can access this offer on BA’s website here.
BA sells its Avios at different prices in the UK, Europe, and the US (depending on the account address), and it seems that Europe is usually the cheapest option. Compare the prices, and you’ll see a significant difference.
Price in USD
The lowest price of an Avios purchased under this offer is 1.64 USD cents. The price is likely lower in GBP and EUR.
The maximum bonus during these sales has been 50%, and the Avios price depends on where your account is based. British Airways has previously offered up to a 75% bonus, but only to affiliated credit cardholders.
Buying Avios can make sense if you can use them for Reward Flight Savers with limited taxes/fees (a popular option for travel between London and European cities) or you have a 2-4-1 redemption voucher and happen to be a Gold Guest List member (much better availability) + combining all this with an upgrade voucher.
Some partners have very low or no fuel surcharges at all. So using Avios for those or short/medium-haul business class flights can be a good deal.
British Airways launched an Avios subscription service earlier in the fall, allowing members to buy Avios at a lower cost.
There is also a way to boost the Avios that you have earned.
Considering BA charges very high fuel surcharges on their awards, it rarely makes sense to redeem for long-haul economy flights on their metal (with some exceptions, as is always the case). As a result, the non-stop partner awards in premium cabins are often the best deal using Avios.
BA’s award availability can sometimes be challenging, but it is acceptable if you have some flexibility.
These are the terms & conditions for this promotion:
40% bonus Avios promotional terms and conditions –
This offer is only open to Members of the British Airways Executive Club (Eligible Participants).
The offer is available from 00:01 BST 14 September 2023 to 23:59 BST 20 September 2023 only (the ‘Offer Period’).
During the Offer Period, Eligible Participants will receive 40% extra Avios (bonus Avios) when they Purchase or Gift Avios.
Avios can only be purchased or gifted at Purchase and Gift Avios Application Form.
Eligible Participants may Gift Avios (purchase for someone else) during the promotional period, provided that the recipient holds a British Airways Executive Club account with at least one Avios point in their account.
The Bonus Avios will not count towards your annual limit of 200,000 Avios.
This offer cannot be used in conjunction with any other Purchase Avios offer.
The Executive Club Terms and Conditions and Conditions of Use apply to this offer and can be found at ba.com.
British Airways reserves the right to cancel or amend the terms of this offer.
See Terms and Conditions at https://pgt.shopping.ba.com/resources/terms
Avios part payment – Executive Club Members can reduce the price of their flight by logging into their Executive Club account, selecting their flights and using their Avios part payment options at the price page. Savings are subject to change. Different savings available per route, travel period, Avios balance and number of people in the booking. Please check full terms and conditions.
Upgrading with Avios – An Avios upgrade is always to the next cabin, which can vary depending on the route and airline. On a short-haul flight, you could upgrade from economy (Euro Traveller) to business (Club Europe). On a longhaul flight, you could upgrade from economy (World Traveller) to premium economy (World Traveller Plus), premium economy (World Traveller Plus) to business (Club World ), or business (Club World) to First class. We offer a limited number of reward seats on all our published flights and so they are subject to availability. There must be Reward Flight availability in the next cabin for you to be able to upgrade to it using Avios.